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American Girl in Chelsea

A chic guide for American women who have relocated to London, England.

{Shopping/Exercise} The Sports Edit Launches on Fulham Road

September 4, 2015 | Leave a Comment

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Every morning (ok not every morning, but on motivated mornings) when I wake up to work out, having a cute exercise ensemble to put on definitely helps to put a spring in my en-route-to-the-gym step. There is nothing better than being able to look and feel good when you’re exercising. For many people, it can be daunting because body confidence plays a big part in going to the gym. In fact for many it is a relief that there are garments like women’s and mens oversized tracksuits because many gym clothes are body hugging these days. For some other people, it helps to give them that added motivation to complete their daily workouts. And do you know what the best thing is? There are so many pieces of clothing to choose from. My friend tends to look at places like String King, (https://stringking.com/apparel/shirts/) for the best custom-fit shirts that are on the market, because he finds that they are the most comfortable for him. And not only that, but they look good too. And that is important because there is nothing worse than exercising in clothing that isn’t comfortable. But, if you’re like me, and you stay in your Lululemon for the majority of the day, then you’ll be excited to hear that there’s even more activewear to choose from.

Last night I attended the launch party for The Sports Edit. The fit and fab crowd were sipping on Jax Coco and champagne while chatting about the best workouts in London. Founded by Nick Paulson-Ellis, the boutique sells what is says, an edit of the best gym clothes from around the globe. The store showcases 20 brands including Onzie’s Spiritual Gangster (from LA- hooray!), VIMMIA, Under Armour, Lucas Hugh, Every Second Counts, Charli Cohen, and their own brand SALT. It’s the perfect place to discover new brands you’ve never heard of, and find a few long-time favourites.

Can’t make it to Fulham Road, you can also shop online, here: The Sports Edit.

The Sports Edit, 172 Fulham Road, London SW10 9PR

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Filed Under: Beauty and Exercise, Shopping Tagged With: Charli Cohen, Every Second Counts, Lucas Hugh, The Sports Edit, VIMMIA

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