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American Girl in Chelsea

A chic guide for American women who have relocated to London, England.

{Mummy & Me} Introducing “Smalls”- Luxe Children’s Merino Bodywear

September 2, 2014 | Leave a Comment

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When my Mini’s were babies, I wrapped them up in their merino wool sleeping bags every night. But since then there’s been a lack of the special fabric which keeps them warm in the winter and cool in the summer. Introducing Smalls, the brainchild of Catriona Pharo and Emma-Jane Adam, both New Zealand- born mothers-of-three, who both fell in love with merino babywear.

Smalls Co-Founder, Emma-Jane Adam, explains: “Wool is an inherent part of growing up in New Zealand, Mum dressed me in her home knitted woolly wonders. When my own children were babies, she sweetly posted them lots of woolly goodies. It was during this time that I realised the magical powers of merino wool. Wrapped up snug in merino, my kids stayed warm in the cold British winters and cool in summer or indoors, they simply didn’t get as over-heated as they did in cotton or polyester. Once our children started to grow out of the merino babywear, we were both frustrated that there wasn’t anything available in the UK, and Smalls has blossomed from there.

Catriona Pharo Co-Founder of Smalls, adds: “We’re so excited to launch Smalls, stylish enough to wear on their own or to layer up. A Smalls long sleeve under your fave T-shirt or school uniform is the ultimate combo of comfort, warmth and cool. What’s more, as a mum of three, I know that my kids need to be comfy and I want them to be happy underneath it all, in all seasons, no matter what they’re wearing on the outside.”

I personally am always looking for the perfect undershirt or tank-top to layer under Mini-AG’s dresses or Mini-AB’s sweaters, and am really thrilled to stock up on Smalls.

Check out all of the styles for your Minis’s here: http://www.lovemysmalls.com

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